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How Reviews can make you more Competitive

How Reviews can make you more Competitive

Finding a professional to complete a project is tough for any home or business owner. There are lots of online tools to help you determine which business or product is right for your job needs. Word of mouth recommendations from friends and family are also a great tool to find qualified services. With so many products and services available in most markets, people are turning to online reviews more than ever to make purchasing decisions. Up to 88% of people say they trust reviews as much as personal recommendations. In your local area, you want to outshine your competitors and gain a competitive advantage. Having lots of reviews as well as highly rated reviews is very important in your home market.

Reviews and Search Engine Optimization (SEO)

You may have heard of SEO but not sure how it works. Or you may have a marketing company that provides SEO services for your business. (Our sister company, Trenchless Marketing handles SEO needs.) Even if you’ve never heard of SEO, the goal of Search Engine Optimization is to get your business high on the list on the front page of Google. Most people when searching for a business or product, only go with the businesses on the first page of Google or other search engines. There are lots of tools and tricks that marketing firms use to get their customers to the top of the list. However, there are things that Google recognizes, such as number of times your business is listed somewhere on the internet through original content. Reviews create original content. Reviews are an organic way to improve your rankings and is especially important in your local market.

Linking Reviews for Improved Rankings

When you link your social media accounts with Real Time Reviews, positive reviews will automatically be shared to your social media accounts as posts. This creates a link between the review and the platform it is shared on. Linking improves your ranking on search engines.

When potential customers are searching for a local business to complete a project, they are using the reviews on various sites as well as your ranking on search engines to determine the most trustworthy and legitimate company to do business with. Use Real Time Reviews for your business to get more reviews, share those reviews and improve your ranking on search engines.

Contact us today for more details!

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